Cow Priced Like A Car
What would happen if we priced our "COWS" using the same criteria the auto industry uses to price a "CAR"?
LIST PRICING A COWA farmer had been taken several times by the local car dealer. Oneday, the car dealer informed the farmer that he was coming overto purchase a cow. The farmer priced his unit as follows:BASIC COW.
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$499.
9Shipping and handling.
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35.
75Extra Stomach.
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79.
25Two Tone Exterior.
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142.
10Produce Storage Compartment.
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126.
50Heavy Duty Straw Chopper.
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189.
60Four Spigot/High Output Drain System.
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149.
20Automatic Fly Swatter.
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88.
50Genuine Cowhide Upholstery.
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179.
90Deluxe Dual Horns.
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59.
25Automatic Fertilizer Attachment.
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339.
404X4 Traction Drive Assembly.
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884.
16Pre-delivery Wash and Comb.
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80______________________________________________FARMER'S SUGGESTED LIST PRICE: .
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$2,
843.
3Additional Dealer Adjustments: .
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300.
00TOTAL LIST PRICE (Including Options).
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$3,
143.
36
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